As business people, we have a habit of getting so caught up in the big picture of how marketing is supposed to work that we forget the little things. The problem is that it’s often the little things that really help launch our businesses to...

You already know that if the business you’re in the process of creating is going to thrive, you have to create a strong brand. The problem that many business owners just like yourself run into is that they don’t know what steps should be taken...

Websites are kind of like home decorating projects. When the project is first completed it’s fresh, exciting, and feels very modern. However, as time passes, both the website and the interior of your home start to feel dated. The difference is that while you can...

Gone are the days when you could simply put together a quick website and consumers would make a purchase. You also can’t simply add a bunch of fancy bells and whistles to your website and expect your sales to skyrocket. Contemporary consumers have very clear...

Marketing Strategies need to be nimble and ever-changing in today’s world. When you hire a marketing agency like MHD Group, you’re instilling your trust in us to come up with an effective and flexible marketing plan.   The once-proven doctrine of interruptive engagement is proving increasingly ineffective...

Search Advertising Pay-Per-Click or PPC advertising on Google AdWords helps your business reach qualified users instantly. These ads show on Google searches above and to the right of the organic search results. The only time you pay for your advertisement is when a user clicks on...

Consistency is CrucialConsistency is a core element of any successful business branding strategy. To understand why, imagine you’re at a mixer in a roomful of potential clients. Would you introduce yourself by a different name to each client? Of course not. So why would you...